Nonprofit workflows

Build reporting around the question you need to answer

Start a custom report with a decision: which audience to follow up with, where giving changed, or which campaign needs review. Then choose the fields and filters needed to answer it. Extra columns do not make the answer more reliable.

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What to review before you start

Record the date range, data sources, and exclusions with the report. Before sharing, confirm the recipients need the donor-level details included. Validate totals against the source before treating an export as the finance record.

  • Write the question and identify the person using the answer.
  • Select a period, fields, filters, and clear metric definitions.
  • Reconcile the result and review the intended audience before sharing.

Common questions

How do custom reports differ from a dashboard?

A dashboard summarizes recurring measures. A custom report addresses a specific question using a selected period, fields, and filters.

What should accompany a report export?

Include the reporting period, source coverage, metric definitions, and known exclusions so another person can interpret the figures correctly.

See how this fits your nonprofit.

Bring your campaign goals, source platforms, and workflow questions. We will review the options available for your organization.

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